Lulamae Boutique | | IDEA 2020

Lulamae Boutique

Breathe Architecture


The project – located in Melbourne Central – draws upon the boutique’s namesake, the heroine from Truman Capote’s Breakfast at Tiffany’s. The fitout reflects this iconic and theatrical narrative of reinvention, play and facade. The rich and evocative material palette features a combination of pixelated imagery, red velvet curtains, rope and mild steel detailing, collated to represent the front of a stage or the ‘proscenium view’.

Design Practice: Breathe Architecture