Arnsdorf Concept Store – IDEA 2020

Arnsdorf Concept Store

The cave-like structure is loosely inspired by Superman’s Fortress of Solitude and fashion brand Arnsdorf’s Opticks collection. The space is intended to be evocative of crystalline forms and rocky landscapes, aided by the reinterpretation of the humble ladies’ stocking – stretched and wrapped en masse to envelope the room in earthen hues. The sculptural sub-terrain provides the setting for the Opticks collection, with soft hues and nude tones to complement the colours of the range.

Design Practice: Edwards Moore