Laufen | IDEA 2022

Laufen. Swiss Made. Heart Made. Hand Finished.

Synonymous with beauty, craftsmanship and perfection of form – qualities that continue to define Laufen as one of the world’s most desired bathroom brands under the Roca umbrella.

The company’s core competence is its expertise in the area of sanitaryware manufacturing. Over 120 years, the LAUFEN brand has been using the oldest malleable material known to man to make innovative sanitary products in state-of-the-art plants with renowned Swiss precision. Knowledge of the bathroom as a whole developed from the competence of LAUFEN in ceramics manufacturing and sophisticated design.

What makes LAUFEN products unique at at first glance is that their Swiss design unites two major
design trends: emotional Italian design from the south and the northern tradition of design
precision and clarity.

Just as important at LAUFEN are the constant developments in design: wall-mounted toilets and floor-standing washbasins have enabled a new sense of aesthetics. In 2013, LAUFEN’s worldwide material innovation SaphirKeramik succeeded in revolutionising the design language of ceramic.

The innovative and valuable SaphirKeramik formulation gives the starting material unprecedented possibilities and scopes. SaphirKeramik is used when a design includes thin walled shapes and tight radii.

For LAUFEN, quality has two aspects: manufacturing knowledge and a high degree of practical benefit that the finished bathroom affords the customer – which is often not immediately apparent.

LAUFEN, a Swiss company manufacturing products that allow water, a precious resource, to be used
sparingly, demonstrates in this manner a commitment to preserving natural resources and environmentally friendly production.

LAUFEN stands for Swissness, quality and design, offering complete bathroom solutions around the world.