Penthouse Mouse – IDEA 2019

Penthouse Mouse

Serving as a pop-up retail space, Penthouse Mouse was also a week-long exhibition and event space during L’Oreal Melbourne Fashion Festival. Located in a 2000-square metre factory in Fitzroy, the vastness of the space afforded long counterbalanced racks to be suspended by the weight of the garments that hung from them. Other design elements included display cabinets, temporary bars and counters, site-specific lighting and the curation and placement of over 25 works of art.

Design Practice: Moth Design