Gyegi

Housed within Melbourne’s historic GPO building, fashion label Gyegi’s new concept store employs a playful colour palette of pinks, blues and greens. Flashes of tangerine and bright yellow pepper the store, and are balanced by earthy bases in the flooring and fixture finishes. Raw textured fabrics enhance the subtlety of the timber, while intermittent grayscale wallpaper provides an alternative backing for Gyegi’s colourful collection of garments, shoes and accessories.