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Idea Awards 2010

home / 2009 round 4 / best retail interior / Forbo Exhibition Stand, designEX 2008


Forbo Exhibition Stand, designEX 2008

Project: Forbo Exhibition Stand, designEX 2008

Design practice: Exponential Design

Photography: Lynton Crabb


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Forbo’s tagline, “creating better environments”, was the inspiration behind the off-beat interpretation of a 70s-inspired summer “hang-out”. The space offered a fun and friendly environment for patrons to peruse product catalogues and experience an immersive application of Forbo linoleum. This diorama of nature, people and animals, offered a canvas of unexpected surfaces to finish in vivid Forbo linoleum, demonstrating the company’s strength in innovation. Sustainable materials were applied, and the modular components can re-used. Metal halides and incandescent lamps provide vivid light.

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