Loblaws Maple Leaf Gardens
No longer home to the iconic Toronto Maple Leafs, Maple Leaf Gardens is truly an impressive food store. The design scope included all interiors, graphics, in store communications, packaging and employee uniforms. It is breathtaking in scale – a super-sized market town – with ample room for meeting and socialising. The market’s brazen red auditorium offers multiple eating spaces surrounded by a theatre of food production. The old stadium chairs, lighting and murals, are imaginatively incorporated and celebrated.